Rhetorical Strategies part 1

Ethos: the characteristic spirit of a culture, era, or community as manifested in its beliefs and aspirations also know as there the credibility.
Examples:

• Johannes is a philosopher who works with engineers in " Sanford center automotive Research"
• Diana Divecha credible bee she has a PHD on psychology and she's an assistant clinical professor at yale.

Pathos: a quality that evokes pity or sadness.

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Logos: the Word of God, or principle of divine reason and creative order, identified in the Gospel of John with the second person of the Trinity incarnate in Jesus Christ.

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Kairos:a propitious moment for decision or action.

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